A COMMON DILEMMA IN NEW BUILDS


Have you ever been to a recently listed home, and experienced the strong feeling of having been to the property before? The house, the floor plan, the furniture, and even the color concept looks and feels familiar? What's going on here? You are experiencing a common moment of Deja Vu. As professionals we know that unless a potential home buyer experiences "This is the best thing ever" moment, he or she will cross you off their list, and continue the hunt for the perfect home. So how can we help you set yourself apart, while still providing everything on their target buyer’s checklist? Start by never showing your house unfurnished. Less than 10% of buyers can visualize how a property will look with furniture. A property stylist or stager’s job is to recognize quirky spaces, and make the smallest room appear purposeful and visually appealing. The stager can determine which unique features should be showcased to capture the sophisticated eye of today’s buyer, and make any square footage challenges or awkward areas disappear. Great staging dramatically increases the perceived value of the property!