Why building a spec home today different than in the past

The 21st century spec home is a new breed. It’s the product of extensive research, constant refinement and meticulous attention to detail. Today’s luxury home buyer is extremely well educated in design trends, and sophisticated in terms of their wants and desires. And the market is constantly evolving, because luxury buyers make use of 24/7 access to the latest design trends, materials and technologies. The plethora of home design websites, in particular, houzz, and glossy luxury magazines are a training ground for home buyers, and the new luxury spec buyer seeks out the latest and the very best of everything. There is a reason why everything being built now is branded as Luxury. As a result, building today is a fine tuned art form. We are building a handcrafted product designed to meet the many requirements of this well-educated and demanding buyer.

How we approach the building process to meet the high bar set by today’s well educated luxury home buyer

When building luxury homes, it’s crucial to keep pace with your constantly evolving local market and its buyers. Relentless in-depth research is key. Unlike custom homes, there’s no client and no guidance when selecting the home’s finishes. From kitchen cabinets, vanities, tile and fixtures, right down to the paint colors, we have to get it right… or you’ll be ripping it out. At Kastiele our full time design team continually studies the worlds of home design, fashion and culture to review, evaluate and incorporate into our developers homes. Everything that we need to meet and surpass our home buyers’ expectations. We also benefit from our building experience in experimenting with and interpreting the latest trends in new and original ways that bring excitement to our homes.

Responding to trends.